Z Score Breakdown

Animal Welfare Score: 70/100

Are animals treated humanely, or does the company avoid using animal-derived materials in its products?

Public Habit says:
All of our cashmere is hand-combed from cashmere goats instead of sheared. This protects the goats from the harsh weather and is much more humane method of extracting cashmere yarn.
We source our cashmere and wool from Consinee, the largest supplier of cashmere, globally. We were very intentional about sourcing from them because of their long history working with goat herders and farmers in Inner Mongolia.
They are GOTS certified and OEKO-TEX certified.

Chemicals Score: 62/100

Does the company utilize chemicals that are potentially harmful to the planet or humans in the process of manufacturing products? If so, is it using and disposing of them responsibly?

Public Habit says:

Circularity Score: 83/100

Can the product or its materials be re-used or does it become waste? Sustainable design practices to encourage repairability, durability, recyclability, and more can create a circular pathway for the product at the end of its life.

Public Habit says:
In a take - make -waste system, our commitment is to eliminate as much waste as possible through on-demand production. Since we were not able to offer a recycling or take back program at launch, we were very deliberate about working with all natural materials like cashmere and wool that are biodegradable.

CO2 & Energy Use Score: 80/100

How efficiently is energy used by the company? Is it procured from renewable sources?

Public Habit says:
Our commitment to reducing CO2 emissions is exemplified by our on-demand production model. By producing only what we sell we reduce our output by at least 30% from a traditional brand producing in bulk. We also have no storage for on-hand inventory minimizing emissions from logistics and warehousing.

Humanity Score: 76/100

How does the company impact the humans involved in its supply chain? Is it equitable or exploitative? Are there opportunities for advancement through professional training? Does the company benefit society?

Public Habit says:
At Public Habit, we view our supply chain partners as our production department, an extension of our team. Our secondary mission, beyond reducing waste from overproduction, is to celebrate the makers of the product and pay them fairly for the work they do.

Our founder, Sydney, spent several years living in China and meeting with our suppliers regularly to build the business model that is Public Habit today. It took time to build the relationships and establish shared goals that benefit all stakeholders.

The two biggest contributing costs in a Public Habit item are the fabric and the labor. This fairly reflects where the real work is as we continue to work to foster increased transparency with our partners.

Water Use Score: 60/100

How efficiently is water used in the construction of the product and materials used to fabricate it.

Public Habit says:
Our primary cashmere supplier recycles the wastewater in their facility so no toxic waste is released into waste streams and no unnecessary fresh water is used in the process of washing and dying the fabric.

Supply Chain & Transparency Score: 69/100

How well does the company understand its supply chain? Does it have agreements stipulating fair treatment and traceability of the components of each product? How transparent are they?

Public Habit says:
We are a supply chain company. We are nothing without every step on our value chain working in sync to bring thoughtfully designed and well-made product to customers, on-demand. From a transparency standpoint, we have worked towards validating certifications from our 2nd tier (fabric) suppliers in 2020 after starting with our 1st tier (finished goods) suppliers.

We share our sales data regularly with our suppliers because we know that the more they know, the better we all do. We lean on our suppliers for design concepts, for fabric ideas and for their strong expertise in knitwear. It's a true partnership.